Prince William Art Society (PWAS) is a group of local artists in Prince William County in Northern Virginia dedicated to an appreciation of the visual arts and fine crafts of local artists and this is their Blog, Artistry Spin. Find information about and by PWAS, our events, our Scholarship Program, our artists, our art shows and exhibits plus much more. Many of our artists display art at locations all around Prince William County, Manassas and beyond.
A couple of Prince William Art Society Members are on Etsy and have websites of their own. Check out their Etsy pages and websites. Be sure and follow them!
I don't
have an Etsy page yet, just an Instagram art page for now. It’s a first
step! My husband is also building a website for our art, and I’ve been
featured on the PWAS website.
Are You a PWAS Member and Want to Be Included?
I wonder where other PWAS artists post their artwork or offer their art for sale online other than area art shows? Send me your links to be included on this post or drop a comment below.
Author: Donna Liguria is the Blogmaster for the PWAS Artistry Spin Blog and Donna's Cave Paintings Blog, and an artist member of the Prince William Art Society (PWAS) in Woodbridge, Virginia. And she takes on the PWAS social media duties as well (help me!) Donna specializes in acrylic painting of landscapes, seascapes, historic locations, animals and many subjects. Visit her Website at DonnaLiguriaArt.com and her Donna's Esty site to shop her art.
Local Art: The Prince William Art Society is a 50+-year-old non-profit art group in PWC for the appreciation of fine art throughout the county and Northern Virginia. Visit us at any of our local art shows or join us for our monthly meetings - held on the 4th Monday of the month at the Tall Oaks Community Center at 12298 Cotton Mill Dr, Woodbridge, VA at 7:30pm (typically, but check the website in case of any changes).
Have an idea for a blog post? Are you a writer and want to help with the blog? Let me know! Thank you for visiting, and remember to Share, Follow, and Comment (below)! ...Remember, comments are monitored so they will not show up immediately.
Do you have an Etsy shop? If yes, you KNOW it takes work, work and more work. If you have one, drop your Etsy link in the comments! If you don't have one, have you been thinking about it?
Donna Liguria Art Etsy Home Page 2023 - @DonnaLiguriaArt
Before you get started on Etsy, do a lot of research. Repeat, a LOT of research. And if you already have an Etsy shop, continue to do some research on optimizing your Etsy site. You cannot build it and leave it, this is not Field of Dreams and "if you build it, they will come". Etsy takes work. And Etsy means having a shipping station (unless you have art products that are fulfilled by a Production Partner [site]). Etsy becomes a part of your weekly, if not daily schedule to a degree.
When I have "Great Find Videos", I will try to give you a list of the highlighted points in the video as well to help you. Because this Great Find is such a large topic, I found several videos with some great tips and advice you will find useful. Because Artistry Spin is the Prince William Art Society's art blog, I keep in mind that we are creating art on various surfaces and art prints - but there are key things that are important no matter what your Etsy shop sells.
Good Title - this is NOT the title of your artwork - they are keywords to FIND your Etsy listing. This is important, it is also not the size, probably not the medium nor your name (or product subject's name) unless you are well-known.
Good Images - GREAT product pictures are KEY as well as video(s) about you, how you do your art, and/or how you did that art piece.
Natural Lighting
Background - trendy, clean, natural
Clear Images
Edit Images
Good Description - using those SEO keywords and phrases
Good Tags - using SEO keywords and phrases (limited characters)
Shipping Station - decide if you will ship international or national. Decide how large your artwork will be that you will ship. PRICE your artwork so that you cover ALL of those costs. Get the equipment and supplies you need to take care of shipping - and that is ALL part of the costs, including the labels.
Shipping Carrier
Shipping Profiles
Packing Materials - source, in stock?
Free Shipping if possible
Weight scale?
Video 1: Complete Etsy Tutorial for Beginners 2022 - How to Create a Profitable Etsy Store from Scratch
1. Offer a trending product with a unique selling point. Research-based
2. Use smart SEO. Research products, trends, search engine optimization.
Title, Tags (13), Description, Categories, and Attributes. Sale Samurai (fee).
a. Diversify your keywords phrases
b. Use title that is easy to read, separate by comma, line, or dash
c. Start your listing description with a hook. Spark emotion, sentiment
d. Use long-tail Keywords, phrase with multiple word descriptor
3. Market for Momentum. Collaborations, influencers, other sellers, partner with.
a. identify potential collaborators within your niche, similar target audience, micro influencers. Look for a seller whose product complements yours.
b. Reach out to potential collaborators.
c. Decide on your proposal and make the pitch. Campaign goal. Beneficial to them too.
d. Negotiate the terms of the partnership. Specific CTA (Call for Action)
I am learning as I go too. My Etsy Shop is at https://etsy.me/3xqNIqL - which may give you and I some free listings if you use it. Pictures are a thorn in my side but I am working on it! There are a LOT of other Etsy videos out there and you may like those better - you will probably learn a new angle from any of them.
Again, do you have an Etsy shop? Drop your link in the comments.
Local Art: Visit us at Stonebridge Open Space Arts at 15000 Potomac Town Center, Woodbridge, VA - Open Wed to Sat 12-7 and Sun 12-5 The Prince William Art Society is a 50-year-old non-profit art group in PWC for the appreciation of fine art throughout the county and Northern Virginia.
Want to know how to get involved at OSA? If you are an artist (18 or older) living in Prince William County, or a are a member of a PWC art group, you are welcome to get on our next art show's emailing list. Send it to us, OR come by the gallery to find out more.